Senior Vice President Marketing - Marketing
Piali Dasgupta is a former journalist and a multi-award winning marketing and communication leader with close to 15 years of cross-category experience across media, e-commerce, retail, and real estate. Her cultivated skill sets in strategising and driving branding, imagery, brand positioning, brand architecture, customer segmentation, PR and corporate communication, storytelling, campaign creation, digital marketing, performance marketing, offline marketing across ATL and BTL. A recipient of several awards, she has been named as India's Best Marketers by Voot (Viacom 18), Woman Marketer of The Year 2020 – Mcube (Masters of Modern Marketing) Awards and is on the list of top 10 Content Marketers in Asia by CMS Asia, among others. She serves on several juries, writes columns on marketing and advertising in publications such as ET Brand Equity, Hindu Businessline, Exchange4Media, MediaNews4U, Adgully, Impact Magazine, Campaign India and 99 Acres and has been a guest speaker at IIM Shillong, IIM Ranchi, and Exchange4Media among others.
She is currently building India's largest senior living community operator. When not working, she reads voraciously, dedicates her time towards raising awareness around mental health, being a mental illness survivor herself, and is associated with the Seattle-based Stability Network.